This game is so important for the people of the world, and there are so many people who belong to our community, so it's about making sure our players are happy. Which also of course encompasses the MT 2K23 players that play in our sport or the famous, the athletics," Singh said. "So today I'm delivering a number of codes to people. I've sent the game to Travis, PG, and some of the people I'm very good friends with.
The significant cultural impact that this game is gaining, the launch day gets larger. To be honest quite overwhelming, however, it is also very exciting. "As the spokesperson for NBA2K, Singh has an immense impact in the continued growth surrounding the sport. From facilitating the involvement of athletes and celebrities, as well as personally engaging with the larger community, Singh understands the massive role he plays.
"I consider myself to be a part of the funnel when it comes to the people with the most awareness. I've maintained relationships with every player who plays our game, and also our community of players has a lot of faith in my ability to stay updated about what's happening," Singh said. "Our game has evolved beyond simply dropping it off and then leaving it. Updates are every six weeks, significant ones with new music, fresh information in the game brand new MyTeam cards, new clothing , and NBA2king apparel at least every 6 weeks.